Founded in 1966, the University of Calgary has become one of the top research universities in Canada with over 14 faculties and more than 85 research facilities. One of them, is the Department of Community Health Sciences, Cumming School of Medicine who gave us the opportunity to share their research in the form of a visual story.
3D Animation
Design
Creative Direction
The University of Calgary needed to translate over 50 interviews with long-term care workers into a single, compelling story. The goal was to shed light on the realities they faced during the pandemic, revealing the strain on both workers and residents within an already fragile system. The challenge was to bring forward these lived experiences in a way that felt respectful and engaging, while helping audiences understand what was happening behind the scenes.
We shaped the interviews into a cohesive narrative and led the creative direction to define a visual approach that could support both the subject matter and tone. Our team designed and produced all visual assets, including custom illustrations, 3D models, and rendered scenes, using a restrained style that keeps the focus on the stories being told.
Through careful pacing and composition, the piece brings together multiple perspectives into a single, clear experience, helping audiences better understand the realities of long-term care during the pandemic.
3D Animation
Design
Creative Direction
The University of Calgary needed to translate over 50 interviews with long-term care workers into a single, compelling story. The goal was to shed light on the realities they faced during the pandemic, revealing the strain on both workers and residents within an already fragile system. The challenge was to bring forward these lived experiences in a way that felt respectful and engaging, while helping audiences understand what was happening behind the scenes.
We shaped the interviews into a cohesive narrative and led the creative direction to define a visual approach that could support both the subject matter and tone. Our team designed and produced all visual assets, including custom illustrations, 3D models, and rendered scenes, using a restrained style that keeps the focus on the stories being told. Through careful pacing and composition, the piece brings together multiple perspectives into a single, clear experience, helping audiences better understand the realities of long-term care during the pandemic.
